The Divine Miss Mommy Blog

Blog: www.TheDivineMissMommy.com

Twitter: www.Twitter.com/stacieinatlanta

 

Stacie Haight Connerty brings all of us mommies cute and informative stories of mommyhood, the latest in home and beauty products, and even giveaways. Her blog is equipped with tips like getting your kids to eat healthy…Sweet! Blogging from Atlanta, Georgia, she is a mother of three little cuties and married for 10 plus years. The Divine Mommy Blog is a simple but essential blog for all Mommy Blog readers.

With a whopping 60,000 plus Twitter following, Stacie, a self-professed social media junkie definitely could teach up and coming bloggers a thing or two. She was named one of the 140 Must Follow Moms on Twitter and Cision’s Top 10 Most Influential Mommy Bloggers, to name a few. She is the founder of Georgia Social Media Moms – a group of over 170 taste makers (Women & Men) in Georgia. Stacie has an MBA in marketing and consults with several companies on a regular basis as a Social Media Consultant.

Possibly the most adorable part of Stacie’s blog is nothing more than her precious children.

Bloggers On Top: What The Media Says About Them

Here are some interesting quotes from media and marketing experts about how Bloggers are affecting and inspiring the world of business and media:

“Bloggers Mean Business-They’re not the future of fashion magazines—they’re the future of fashion branding.”

-Erin Griffith, AdWeek Contributor

 

“The Fashion Blogs Are Beating Vogue at Online Influence”

-Business Insider: The Wire Contributors

 

“Mom bloggers are a force to be reckoned with…mom bloggers you’ve got clout.”

-Lisa Belkin, The Huffington Post Senior Columnist on Life/Work/Family

 

“The advent of blogging has dramatically changed the face of the fashion industry — and fashion media in particular — in just a few years. Fashion bloggers have evolved from stigmatized outsiders to lauded insiders, sending scores of seasoned marketing executives and editors’ heads spinning. Today, bloggers are not only creating editorial to rival that of the glossies, they’re leveraging myriad talents in shooting lookbooks, styling them, and, in some cases, starring in them. In addition, they’re hosting events, dressing the windows of some of 5th Avenue’s finest storefronts — after catching a fashion show from the front row, of course — and moving product on behalf of retailers.”

-Alisa Gould-Simon, Director of Marketing & Communications at Pose.com

 

“Trends in blog reading are expected to maintain an upward course as blogs continue to gain influence in the mainstream media.”

- Paul Verna, eMarketer Senior Analyst

 

“More than half of web users will read blogs this year. By 2014, readership will rise to more than 150 million Americans, or 60% of the internet population in the US.”

-Kevin O’Keefe, CEO of LexBlog, Inc.

 

“Pew Research was one of the first mainstream think tanks to study bloggers as a whole, in 2005, and Pew found that people who blog are generally higher earners. Jobvite shows that people who use social media to find a job end up finding jobs that are a better fit. And LinkedIn is so convinced that bloggers do better in their careers than nonbloggers that it has added features to enable people to simulate blogging right on its site.”

-Penelope Trunk, Special to CNN

 

“If you are running a business website without a blog, you are missing out on some big opportunities to engage your prospects and increase website traffic…In today’s social media-driven world where engagement with your customers is expected online, blogs are essential to marketing your business…Blogging should also be at the heart of your social media strategy.”

-Stepanie Chandler, Subscriber to Forbes

 

“No longer is blogging considered a part-time hobby done by snarky college students or aspiring fashion insiders. Blogging now is filled with popular niche players, such as Kissi, who are highly sought-after and have successfully crossed over from the realm of marginalized, acid-tongued commentators to being embraced by the mainstream.”

-Neil Weilheimer, WWD Executive Editor

 

“Women are making gains on men when it comes to blogging. It’s something many women say offers them balance between family and career.”

-Giselle Phelps, CW33 News Reporter

 

 

Quite inspirational to all of the chicks that blog!

Macala Wright

“(Blog) Traffic is all about killing it with content…” -Macala Wright

Websites: www.FashionablyMarketing.me and www.WhyThisWay.com

Twitter Pages: www.Twitter.com/macala and www.Twitter.com/why_this_way

Macala Wright is an excellent example of a smart woman who turned blogging into a business.

While working for a jewelry company (and previously working as a graphic designer), she created a blog called Fashionably Marketing Me-a blog that gives online fashion marketing & digital PR advice for fashion designers, brands and individuals-to enhance and continue her own fashion writing skills, but also to teach brands and retailers how to integrate social technologies into their online marketing efforts and use social media to better market products, build brand awareness and engage customers in positive ways online.

After blogging for a while, she was able to expand her business. In 2009, she started Why This Way, a digital media consultancy that specializes in designing consumer and business marketing strategies for meduim to large-sized brands and retailers. Why This Way clients include eBay Fashion, WWDMAGIC, MAGIC Trade Shows, Teen Vogue, Cynthia Rowley, The Dessy Group, XCVI and Sprinkles Cupcakes.

“You can tell digital love stories and back them by data, but it is an art to capture the passion and inspiration that drives the fashion industry. That is what we do.” – Macala Wright

When asked by a Bloomberg Businessweek reporter, “how does blog traffic drive business to your consulting company?”

She said, “It (blogging) brings in most of my clients and gets me a lot of attention…in terms of traffic, we started with 50 hits on a good day…now we’re averaging 1500 visitors a day and half a million unique page views per month.”

She is was also reported by Bloomberg Businessweek earlier this year to have an annual income of $250,000. That is incredibly inspiring! And it gets better!

When asked “what do you recommend for bloggers who want to increase traffic and monetize their blog?”

Her answer was, “Traffic is all about killing it with content…Don’t copy what other people do. Learn to hone your your own voice and expertise and you’ll naturally attract traffic and get people following you.”

For me, as a blogger, that is uplifting, refreshing, yet challenging information. Its uplifting and refreshing because its encouraging us to be unique in our own right, but challenging because as I’ve said in previous posts, sometimes our creative juices begin to run dry, and “killer content” seems relatively impossible. But we must never fret. I personally believe all writers and creative types go through this, whether they admit it or not. The key is to stay positive, keep your eye on the prize, and keep writing. Macala Wright started out in the same place of life a lot of us have; just writing about what we love. From her blog, she has made an incredible name for herself and has had much success in doing what she loves.

Macala also writes about retail, e-commerce, and technology for CNN’s Mashable and CBS News What’s Trending. She has been quoted and had her work quoted in Women’s Wear Daily, Sportswear International, Gawker, Defamer, NRF Smart Brief, The San Francisco Chronicle, Mashable, California Apparel News, Fox Business, The Hollywood Reporter, Entertainment Weekly and Perez Hilton.

Resources:

www.WhyThisWay.com

www.FashionablyMarketing.me

Turning a Blog Into a Business by Bloomberg Businessweek Reports, Karen E. Klein